Mobile includes applications and sites tailored for a mobile device as well as digital publications.

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Mobile Applications
  • 07A. Mobile Applications - Apps created for a brand or product, using new ways of interaction or userexperience to build engagement with consumers.

Advertising on Mobile Devices
  • 07B. Advertising on Mobile Devices - Includes in-app and other forms of advertising based on mobile devices

Innovation in Mobile
  • 07C. Innovation in Mobile - Mobile applications, sites or advertising that expand the possibilities of the medium. Entry should introduce new technologies or techniques.