Product and Services Innovation

Product and Services Innovation includes product innovation and digital service innovation.

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Product Innovation
  • 05A. Product Innovation - Includes physicle products and digital products or intangible products that can be downloaded over a digital network. This can include Smart Divicies, Apps, Games, and other software.

Advertising Technology Innovation
  • 05B. Advertising Technology Innovation - A new technology or an innovative use of technology. Application of AI can be submitted under this category.

Digital Service Innovation
  • 05C. Digital Service Innovation - Online platforms that provide services or experiences to consumer or organizations.